
This week X, formerly Twitter, began the rollout of X Money. This has been something I have been anticipating since Elon Musk purchased Twitter for $44 billion in 2022.
“X Money is designed to make traditional bank accounts unnecessary for users.” — The Paypers
X Money is not simply a feature of X, but may be the reason Elon acquired the social media platform to begin with. Elon had originally envisioned X.com as a payments system all the way back in 1999. The concept behind it would go on to become PayPal. Elon has long understood the potential for innovation and opportunity when payments and finance finally merge with technology in a truly meaningful way. Far beyond the reaches of what CashApp and PayPal offer today.
X is positioning itself to become the WeChat of the rest of the world.
WeChat is China’s everything app, and has been for over a decade. Tencent launched it as a messaging service in 2011. Today it runs about 1.43 billion monthly users. It’s messaging, it’s a social feed, it’s video, and it’s WeChat Pay — roughly 935 million people paying for things by scanning a QR code, from a department store checkout down to a guy selling fruit off a cart. But the part Americans consistently miss is Mini Programs. These are app-like services that run inside WeChat itself, 4.3 million of them, used by around 945 million people a month. You book the doctor, hail the cab, pay the power bill, order dinner, buy the movie ticket, and file your government paperwork without ever leaving the app or downloading a single thing. You don’t have twelve apps, twelve logins, and twelve saved credit cards. You have one.
Yes, the Chinese version is restrictive, surveillance heavy, and censored. That’s not the part I’m pointing at. The singular model is the point. Whether we end up with their version of it here is a separate question.
Nobody in the West has built it — not because it can’t be built, but because the pieces were always owned by different companies with no reason to cooperate. Apple owns the wallet. Meta owns the social graph. Your bank owns the settlement layer. Elon is the first person sitting on all three at once.
X Money is offering Premium users 4% on their Stored Value Accounts and to its Premium+ users, 6%. Yes, 6% on cash you have parked in the X account, and they’re issuing digital debit cards and physical metal Visa cards. The card drops into Apple Pay and Google Pay, and a virtual version is issued the moment you sign up, so you’re spending before the metal one hits your mailbox. Not in New York, though — no money transmitter license there, which means no APY at all for New York residents. Massachusetts is out entirely. It’s live in 41 states plus D.C.
They have also partnered with Cross River Bank as their sponsor bank. X isn’t a bank and doesn’t hold a charter, so Cross River provides the charter, the FDIC-insured deposits, the compliance backbone and the payment rails. This is the banking-as-a-service model, and Cross River is effectively the bank behind fintech — a state-chartered New Jersey outfit in Fort Lee running more than 120 clients including Stripe, Affirm, Coinbase, Best Egg and Upstart on an $8 billion balance sheet. If you’ve ever financed a purchase through Affirm or moved money through Coinbase, Cross River probably executed it and you never knew their name. Deposits are insured to $250,000, with up to $10 million available through a cash sweep across partner institutions.
And the Stored Value Account doesn’t have to stop at cash. Right now X is paying 4% to Premium and 6% to Premium+ on dollars parked in the app. Let users hold stablecoins in that same account and the yield options widen considerably — tokenized Treasuries, on-chain lending, staking proof-of-stake assets like Ethereum or Solana. Your checking account, your savings account, and your brokerage stop being three separate things you log into.
There has been talk about “paying in crypto” with X Money, but I think that is the wrong angle to look at this. The GENIUS Act that passed in July 2025 by the US and signed by President Trump allows for a company like X to issue its own stablecoin, a cryptocurrency pegged one-to-one to a dollar and backed by reserves the issuer is legally obligated to redeem at face value, but they don’t even need to do that. They can allow X users to hold existing stablecoins (RLUSD, USDC) in their X value accounts, then transact them with merchants, peers, make payments, settling them with a blockchain like Solana, Ripple or Stellar as the middle layer. This will happen instantly and appear just as normal to someone as your standard PayPal transaction, but real-time settlement, with negligible fees on a ledger that confirms it for both sides. The change isn’t sending .0001 Bitcoin or Ethereum to pay for your burrito bowl, it’s that you don’t even see that layer underneath.
Innovation’s most bearish babe, Sen. Elizabeth Warren, wrote Musk in April flagging what she called a “suspicious carveout” that lets a private commercial company like X issue its own stablecoin, and noted that Thune had blocked a bipartisan floor amendment to close it. She’s right about the mechanism. She’s just wrong about which part should worry anyone.
When you swipe a card today, the transaction looks instant. It isn’t. What happened was an authorization — a promise. The real money moves later, batched overnight, run through the card network, settled between the merchant’s bank and yours over the next day or three. Venmo and Cash App are the same trick. Your balance updates the second you hit send because the app is just moving a number from one row of its own ledger to another row of its own ledger. The actual dollars are still sitting at a bank, waiting on ACH.
Distributed ledger technology collapses all of it. The transfer is the settlement. There is no authorization, then clearing, then settlement — there’s one event on a ledger both sides can verify, running 24 hours. That’s the important change. Not the currency, the plumbing. If it seems inconsequential, it frees up trillions of dollars in capital currently kept in limbo when done at scale.
X Money can put that in the palm of your hand. (Yes, perhaps like the Mark of the Beast.)
The move could potentially merge banking, investing, social media and AI into a singular app.
“When I say payments, I actually mean someone’s entire financial life.” — Elon Musk
The concept of the “everything app” is the next evolution in the “everything phone,” the smart phone. A smart-app that allows users to go back and forth between all of these aspects seamlessly, when done well, reduces friction to such a degree that adoption becomes inevitable.
The future is already being born. The good thing about it is that it only comes one day at a time.
Photo: Daniel Oberhaus, CC BY-SA 4.0
